As we strategy Apple’s Worldwide Developers Conference subsequent week, and the corporate’s keynote presentation on Monday, June 5, extra particulars about what is going to probably be revealed are beginning to floor, with the latest rumors indicating that on prime of main software program updates and Apple’s long-rumored AR glasses debuting, we might be getting new Macs, too.
Though WWDC is a software-focused convention, with builders coming from all around the globe to attend workshops and schmooze, the occasion kicks off with a keynote headlined by Tim Prepare dinner, and is anticipated to incorporate reveals for updates to iOS 17, iPadOS 17, macOS 14, and watchOS 10 (Bloomberg’s Mark Gurman has beforehand said that major updates to Apple TV’s tvOS will not be a part of Monday’s occasion).
Apple has additionally lengthy used its WWDC keynote to disclose new {hardware}, together with the lastest technology of its processors, in addition to its computer systems, with the M2-powered MacBook Air debuting at WWDC final yr. After years of rumors, and even recent teases by Apple itself, it appears all however sure that we’ll get our first good take a look at Apple’s AR, or mixed-reality, glasses or headset on Monday. But according to a tweet by Bloomberg’s Mark Gurman this morning, this yr’s WWDC keynote may very well be one for the report books, as Gurman additionally expects “several new Macs” to be revealed throughout the occasion.
A number of weeks in the past, in his Bloomberg newsletter, Gurman revealed that WWDC 2023 will probably embody a reveal of a 15-inch version of the MacBook Air, though different Apple analysts imagine it is going to be powered by the identical M2 processor as final yr’s 13-inch MacBook Air—and never a brand new M3 processor. As to what different Macs is perhaps revealed on Monday, Gurman’s tweet didn’t go into any particulars, however in another tweet from last week, he revealed that “Apple will begin accepting trade-ins of the Mac Studio, 13-inch M2 MacBook Air and 13-inch M2 MacBook Professional on June fifth,” though that’s definitely not a definitive affirmation of what’s enroute.
However new Macs may very well be simply what Apple wants to show round recent sluggish sales of the corporate’s computer systems. In line with an industry report released by research firm IDC again in early April, Apple’s Mac shipments had dropped greater than 40% within the first three months of the yr in comparison with 2022, from 6.9 million to 4.1 million. However maybe that’s the explanation Apple could also be holding a brand new M3 processor reveal for an additional occasion, in order that the information doesn’t get misplaced within the WWDC shuffle, and the corporate can higher promote and spotlight its possible efficiency enhancements and new options.
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