Pu+Ra HPE: Lancia’s First All-electric Automotive Debuts At Milan Design Week

Lancia, the Italian automobile model, simply unveiled its first 100% electrical automobile, the Pu+Ra HPE, at Milan Design Week 2023. The automobile’s identify symbolizes the corporate’s 10-year imaginative and prescient for electrical mobility, with Pu+Ra referring to the model’s new design language, and HPE standing for Excessive-Efficiency Electrical. The corporate claims that the Pu+Ra HPE has a spread of over 700 km and takes simply over 10 minutes to be absolutely charged, consuming fewer than 10 kWh per 100 km. The automobile has a round roof for panoramic views and is supplied with a wise digital interface (S.A.L.A.) that integrates audio, local weather management, and lighting capabilities; the automobile additionally responds properly to voice instructions and has three modes that adapt to the temper of the driving force (and passengers).

The Lancia Pu+Ra HPE is the primary automobile impressed by the world of Italian furnishings design, with furnishings firm Cassina collaborating on the automobile’s inside; the design goals to create a home-like ambiance inside the electrical automobile, that includes a spherical carpet within the entrance seats, tables with clear cuts and huge home windows. The automobile’s inexperienced hue is called ‘progressive inexperienced,’ representing Lancia’s dedication to renewable vitality.

Luca Napolitano, the CEO of Lancia, stated the brand new mannequin marks the model’s entrance into electrical automobiles, and future Lancia automobiles will likely be impressed by the Pu+Ra HPE design, that has been showcased in Milan’s Through Durini, in entrance of the Milan Cassina Retailer, one of many occasion’s primary venues. Lancia has participated in Milan Design Week 2023 as a part of its rebranding efforts, guided by the fil rouge of Lancia Renaissance. The automobile firm is now specializing in design as one of many pillars of its rebirth path.
via designboom

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