Spotify is shutting down Spotify Dwell, the corporate told Music Ally on Monday. , the standalone dwell audio app got here out of Spotify’s . Shortly after the deal went via, Spotify rebranded the startup’s Locker Room app to Spotify Greenroom, and expanded the scope of the expertise to incorporate matters exterior of sports activities. Then, nearly precisely a yr in the past, the streaming big and built-in a few of its performance into the primary Spotify app.
“After a interval of experimentation and learnings round how Spotify customers work together with dwell audio, we’ve made the choice to sundown the Spotify Dwell app,” a Spotify spokesperson informed Music Ally. “We imagine there’s a future for dwell fan-creator interactions within the Spotify ecosystem; nonetheless, based mostly on our learnings, it now not is smart as a standalone app. We’ve got seen promising ends in the artist-focused use case of ‘listening events,’ which we are going to proceed to discover transferring ahead to facilitate dwell interactions between artists and followers.”
Spotify didn’t instantly reply to Engadget’s request for remark. Nonetheless, the corporate shared affirmation of the approaching shutdown . When Spotify first introduced it was transferring into dwell audio on the , CEO Daniel Ek predicted the format would develop into ubiquitous. “Similar to Tales with video the place each main platform has them as a technique for its viewers to speak with one another, I see dwell audio equally,” he stated on the time. “I count on all of the platforms to have it.”
Nonetheless, on the finish of final yr, the corporate , signaling a scaling again of its earlier ambitions. It’s price noting Spotify will not be the one firm to drag again from the format. Final Could, Fb mother or father firm meta introduced it was shutting down a bunch of audio merchandise, together with Soundbites, the short-form audio-sharing device it .
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